WordPress is not easy

WordPress isn’t easy. There, I said it. I’m willing to bet if you’ve spent any time using the software, you probably feel the same way. Even if you’re a WordPress expert, using the software is not without frustration. As a consultant, what I find even more frustrating, is the difficulty I have in recommending WordPress to a lot of new-to-the-web users or users with strict goals to launch their new business online. I’m mentoring an accelerator class and 90% of the students need to make their mark on the web. Sounds easy enough, but within a deluge of learning business legalese, accelerator students can’t come up for air to learn the best practices of WordPress too. Quite frankly, they shouldn’t have to. In the end, there’s simply too many moving parts for the newcomer to comprehend. Why is WordPress hard? First, there’s the major hurdle of web hosting: What is web hosting? Where do I get it? Who is the best? How much does it cost? Who supports me? Then you have to GET WordPress installed on the web host you finally chose: How do I get latest .tar.gz there? (wtf is .tar.gz?) 1-Click install or something else? What’s this database thing? Who is sparky? Did I do this right? Can someone #wordpress #smallbusiness #entrepreneur