The Single Most Catastrophic Mistake That WordPress Freelancers Make

In the summer of 2013, 2 years after I started a web agency, I saw myself caught up in a business that I didn’t enjoy, struggling to keep employees and partners happy, and secretly wanting to escape. Neat, isn’t it? Okay, so how did I escape? Well, me and my partner had some WordPress knowledge, so we figured that the best course of action would be to start some kind of a WordPress product business. The fastest way to do that? … Acquire a WordPress product business. For $3000, we bought ReadyThemes.com on Flippa along with their collection of 6 non-responsive WordPress themes (note; we no longer own it). This new business generated around $300 / month right out the gate. Let’s do the math on this: Instead of working 1 year to develop those 6 themes ourselves, then build a website, market that website, find clients, and etc., we bought a complete business that was already running. Here’s what I’m saying: The single most catastrophic mistake that WordPress freelancers and entrepreneurs make is that they are too afraid of spending/investing money. (This happens even if the actual time investment greatly exceeds the money required to achieve the same result.) In our case, we learned a lot #wordpress #smallbusiness #entrepreneur